Lifecyle Manager & Copywriting Guru

Faith Nwaubani

Skills

Strategic Brand Development

User Experience (UX) Design

A/B Testing and Data Analytics

Content Strategy and Development

Data-Driven Optimization

Customer Lifecycle Management

Creative Leadership

Project Management

Team Collaboration

Experience

Lifecycle Engagement Manager, Wema Bank

March 2023 – Present

Content Manager, Prolanz Digitals

January 2023 – January 2023

Web Copywriter, VoyanceHQ

August 2022 – October 2022

Marketing Copywriter, Foxillas

May 2022 – July 2022

Advertising Copywriter

March 2022 - March 2022

Content Writer, Sabi Writers

September 2020 – February 2022

Remote Writer, ContentMania

April 2018 - April 2019

Recognition

Increased monthly sales by 50% through compelling product marketing campaigns and persuasive email copy.

Boosted customer retention by re-engaging churned customers with gamification campaigns, resulting in a 10% conversion rate.

Spearheaded content strategies that led to a 25% increase in account reactivation and a 15% increase in sales for retail clients.

Education

Federal University of Agriculture, Abeokuta | Bachelor of Science

2013 – 2019

About

Visionary Lifecycle Engagment Manager with a proven track record of developing and executing innovative brand strategies and integrated marketing campaigns. Highly skilled in driving brand awareness, optimizing content strategies, and leveraging data-driven insights to enhance customer engagement and business performance. Expertise in fostering cross-functional collaboration, leading creative teams, and delivering exceptional results in dynamic environments.

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Lifecycle Manager